Small business · Press release distribution · New York
Small business news, out to 800 outlets. Live within the hour, from $99.
- Out in 0–1 hour
- 800+ named outlets
- From $99
- No agency retainer
You do not need a firm on a monthly retainer to get written about. You need one page that says what happened and a list of publications that cover businesses like yours. We read the page, show you the list by name, and send it within 60 minutes of your approval.
PW-SMB · Sent 0–1 hour after you approve
Where a small business story actually goes.
Five groups, one send. Nothing goes anywhere until you have read the list and said yes, and you are only charged for what gets published.
The paper people in your area still read, plus the regional business journal.
LANDEDTrade titles and business sites that run hiring, opening and expansion news.
LANDEDWhere a revenue figure or a first outside investment gets taken seriously.
LANDEDPartner sites that republish the release inside the same hour it goes out.
EN ROUTESo your name comes up with a story attached when somebody looks you up.
SCHEDULEDWhat we do with a small business story.
The same three things every time, and none of them are automated.
We find the news in it
Most first drafts open with the company and bury the thing that happened. We move it up to the first line, because that is the line anyone actually reads.
We aim it at your area first
City dailies, the regional business journal, the trade title for your industry — then the national business sites, if the number is big enough to carry it.
We hand you the links
The same day, with the reach and domain rating of every publication that ran it. Put them on your site, or in front of a bank.
What a version that works looks like.
Two locations, twelve hires and a date. No mission statement, no adjectives, nothing an editor has to dig for. The United States takes in more than 400,000 new business applications every month — a plain number in the first line is how yours stops looking like all of them.
It is also the kind of milestone the Small Business Administration points at in its own guidance on marketing a small firm: tell people what changed, and tell them where.
Ridgeline Plumbing hires 12 and opens a second depot in Tucson.
The opening line named the town, the number of jobs and the week the doors opened. The second gave the reason: a municipal contract that had doubled call volume since spring.
It went to the county daily, the regional business journal and three trade sites. The first live link came back 47 minutes after approval.
- 9 PICKUPS
Local dailies, the business journal, and three trade sites.
- 0:47
From approval to the first live link.
- DR 71
Average domain rating across the publications that ran it.
An example, written to show the shape. Your list and your numbers will be your own.
Four things to put in it.
Get these right and the rest of the page more or less writes itself.
A number in the headline
Twelve hires. Two locations. Forty per cent. One figure in the first line does more work than any adjective you can put in front of it.
The place
Name the city, and the street if it matters. Local editors sort their inbox by where a story happened before they sort it by anything else.
One quote that sounds like a person
Read it out loud before you send it. If you would never say it to a customer standing in front of you, cut it.
A name and an inbox
Somebody real, at an address somebody checks. Our guide to writing a press release has the rest of the shape.
Small business questions we get most
- Do I need an agency for this?
- No. An agency is worth it when you have news every month and somebody to manage. For one opening, one hire round or one milestone, you need the page written properly and a list of publications that cover your kind of business. That is the whole job.
- My business is small and local. Is that too small?
- It is the opposite of too small. Regional business journals and city papers are short-staffed and actively looking for local business news with a real number in it. A national tech site will pass on your second depot; the paper in your county will run it.
- Which fare should I pick?
- Starter at $99 covers 100+ outlets and five guaranteed placements, which is enough for a local story. Growth at $249 adds regional and consumer press and the reach and domain rating on every pickup. The press release pricing page has all three side by side.
- How fast does it land?
- Somebody reads your draft within an hour of it arriving. Once you approve the outlet list it sends immediately and is live across the network within 60 minutes. The report with every URL follows the same day.
Sending a different kind of news?
- press release for a new product launch
- press release for events
- crypto press release distribution
- press release for a book launch
- press release distribution for music artists
This page is about local and trade coverage. If you want the whole picture, the fast press release distribution front page shows how a release moves from draft to live in under an hour, and why people pick us over a blast list covers the part most services leave out.
Now boarding · · ·
One page. One hour. Your town reads it.
Write what happened, we will tell you what to fix, and it goes out within 60 minutes of your approval — with every link back to you the same day.
- Out in 0–1 hour
- Report the same day
- From $99 a release